About

BergerAvatarx200-2I’m Warren Berger, author and speaker on innovation, and this is my website about questioning and about my book A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas (Bloomsbury). In 2017, I’m researching and writing a follow-up book, going a little deeper into the subject of questioning—including how to ask the best questions (of yourself and others) in particular situations.

I’ve interviewed and studied hundreds of the world’s leading innovators, designers, and creative thinkers to analyze how they ask fundamental questions, solve problems, and create new possibilities. My previous book was the international bestseller Glimmer: How Design Can Transform Business and Your Life (Penguin; 2009). I also write for Fast CompanyHarvard Business Review, and was a longtime contributing editor at Wired magazine. (Official bio here)

If you’re interested in questioning—and you should be—this site has lots to offer, including articles about why questioning leads to innovationhow it can help you be more successful in your career, and how we can all get better at asking the kind of “beautiful questions” that spark change in our businesses and lives.

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If you’re visiting the site for the first time, here are some highlights to check out:

It’s going to take a good deal of inquiry on my part—with help from inquisitive, interested people like you—to arrive at a better understanding of this important and intriguing subject. Please share any thoughts, anecdotes, ideas (and of course, questions). And be sure to subscribe to this blog and/or the comments if you want to be part of the ongoing conversation.

Best,


Also, I send out a periodic e-newsletter with original articles as well as the latest from this blog.
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