Warren Berger

I’m an author, questionologist, and speaker on innovation, and this is my 10-year-old website about questioning.

Over the years, I’ve interviewed and studied hundreds of the world’s leading innovators, designers, and creative thinkers to analyze how they ask fundamental questions, solve problems, and create new possibilities. In 2014 I wrote the bestselling A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas (Bloomsbury).

AMBQ has had a global impact around the English-speaking world, and has also been translated into seven other languages. The book has been embraced by well-known companies from Disney to Starbucks, as well as by the NASA space program and the U.S. Army. Schools and universities worldwide have used the book as part of their curriculum. And hundreds of thousands of readers, from all walks of life, have turned to it to learn how to be better questioners.

In 2024, the book was published in an updated and expanded 10th-anniversary edition

While the first edition focused mainly on the importance of questioning for innovation and education, the new edition adds on to that—exploring how by using questioning well you can improve your critical thinking, your leadership capabilities, and your ability to engage with and influence other people. (Read more about how and why I updated the new edition.)

I’ve written two other books on questioning, in addition to AMBQ. The Book of Beautiful Questions: The Powerful Questions That Will Help You Decide, Create, Connect, and Lead (Bloomsbury, 2018) is packed with hundreds of actionable questions encompassing common work / life situations. I also wrote a third book about questioning, Beautiful Questions in the Classroom (Corwin, 2020), aimed at educators. The book offers strategies and ideas on how to encourage student inquiry. (Find out more about all three questioning books »)

Before I became a questionologist

Over my career as a journalist and book writer, I’ve written or co-authored other books on creativity and design thinking. I was a longtime contributing editor at Wired magazine, and continue to write for Fast CompanyHarvard Business Review, and Psychology Today. I started my journalism career writing for newspapers, including the New York Times and Los Angeles Times. (See my full bio at warrenberger.com.)

If you’re interested in questioning, this site has a lot to offer, including many articles about the power of questions, tips on how to become a “beautiful questioner,” and fun features such as an inquiry quiz and a question song list. You can easily navigate to those articles by clicking around the 15 beautiful questions on the Home page.

Enjoy AMoreBeautifulQuestion.com and feel free to contact me with comments, ideas, and, of course, questions.

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